Tag Archives: consumers

Intersection of Mobile, Social, and Shopping

Posted on December 23, 2011 by Shoaib Khan

Shopkick is pairing up with CW in a campaign that will offer viewers deals via calls-to-action while watching their favourite show. Co-founder/CEO of Shopkick, Cyriac Roeding says viewers simply open their shopkick apps during the commercial breaks for special offers … Continue reading →

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Engaging Consumers Through Social Gaming

Posted on December 2, 2011 by Shoaib Khan

How can we better engage the consumer? The popularity of social games Farmville, Words With Friends and Mafia Wars shows us just how successful gaming can be in engaging with the consumer. Finding creative ways to increase awareness and interest … Continue reading →

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