Author Archives: Shoaib Khan

Businesses have created loyalty programs and open channels of communication in an attempt to turn their consumers into brand advocates. But just like streamlining  communications or social media efforts, businesses would do well to consolidate their loyalty efforts as well. … Continue reading →

These days, you can’t talk about social media or marketing without mobile following close behind. It’s everyone’s go-to gadget, from games and finance to shopping and keeping in touch, and if you’ve ever unknowingly left your mobile device at home … Continue reading →

  The intersection of Social with Mobile is clearly something brands and companies are still trying to grapple with. While some have been pretty successful at figuring out how the two best intersect, there are many others that have yet … Continue reading →